Do you believe that some people are hated for their success instead of their actual character? Often times successful people, teams, schools are viewed by their peers as being 'evil' or 'bad'. Think about a team, person, school, or other group that you dislike. Are you sure there is a legitimate reason to dislike them?
"They hate us 'cause they ain't us" - James Franco (The Interview)
Explore different methods and beliefs towards planning. Discuss the ins-and-outs of writing for academic purposes. Reinforce formatting and writing tips for any type of writing. Finally, have a dialogue about the practical uses of writing in everyday life.